125 articles
Lead Generation
1. Ensure the foundations are in place for generating more new service business It is vital to develop a service business mindset when th...
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Jim Rathbone
Teamwork
First lesson: Teamwork Matters. Judging by internet traffic and the doubling of Zoom’s market cap, COVID-19 has taught us that talented indiv...
Cora Lynn Heimer Rathbone
Strategy
A mantra calls back as we emerge from lockdown: “Never let a serious crisis go to waste; … it's an opportunity to do things you didn’t think you co...
Wellbeing
Great organisations have long known the value of creating great places to work. In the war for talent and the quest to constantly improve productiv...
Leadership
Through courage, with discipline, and by recognising the needs of their people and their clients / customers, they have not only survived but th...
Recurring Income
Growing recurring income is vital to increasing the profitability and value of a business. In this article, I share 4 ways to retain service contra...
Sales
1. Test and measure multiple lead generation methods One of the biggest reasons for failed marketing is simply a failure to consistently test and ...
Goals keep us energised and focused on what we are trying to achieve, as these 3 quotes by well-known people show: “What keeps me going are goals...
Mindset
A new virus, more destructive than COVID-19, grips us: FEAR. So disempowering is this that FD Roosevelt said in 1932, at his first inaugural addres...
Most time and energy is invested in designing, quoting, project managing, installing and getting paid for the installed system. Yet most of the pro...
There are 7 critical success factors in order to grow your service business as an installer: 1. Develop the service business mindset It is vi...
Watch our video below where Cora Lynn Heimer Rathbone talks through the three core skill-sets of leaders
Videos
Stimulated by a drive for continuous improvement, reflection and conflict resolution. (This demands relating and thinking skills from the team lead...
The product of clear norms, belonging and care between team-members. (This requires thinking and relationship skills from the team leader.) Watch ...
That combines facts with diverse perspectives to unleash creativity and foster a sense of fairness. (This requires thinking, relationship and actio...
The product of well-defined roles, and people with the right capabilities in those roles, woven together by recognition, participation and communic...
The product of wholesome results and goal orientation that natural instils accountability. (This requires thinking, action-orientation and relation...
How can you have meaningful goals that make a real impact on your business in 2020? 1. Recognise the importance of having goals. Goals keep ...
People
How do we motivate people? How do we motivate employees? Motivating others is at the heart of management and leadership. Actually, it’s even ...
Written by Cora Lynn Heimer Rathbone How do we tap into employee motivation to encourage teamwork? How do we leverage employee mo...
How do we fuel and sustain employee motivation? How do we motivate employees? Motivating others unlocks their potential and their contributio...
Marketing
Media stories abound of a slowdown in UK PLC – especially in the run-up to the EU referendum. Construction, in particular, declined significantly i...
How do we keep and grow our existing customers? How do we provide customer satisfaction that keeps our customers/clients buying from us, engaging u...
The people of the UK have spoken. Whether we voted to REMAIN or LEAVE, we have to buckle-down and work with the uncertainty, we have to do our best...
