132 articles
In times of great uncertainty, what do WE humans most strive to protect? What do we worship? It seems the answer is the “I”! From 1964, the wor...
Read more
It is far more expensive to acquire new customers than it is to keep and develop existing customers. Businesses should do everything they can to re...
Read more
One of the first things that businesses do, when faced with either a tough economy or when they have difficulty in attracting customers is to reduc...
Read more
A key to developing a business that achieves sustainable and consistent profitability and growth is shaping a winning strategy. This will take adva...
Read more
Strong financial management and controls are essential to delivering profitable growth. Too many SMEs flounder even though they are growing their s...
Read more
Most owner managed businesses have only one marketing method to reach new customers. For many this is usually word of mouth or the use of dir...
Read more
Many business owners are frustrated by the lack of productivity of their employees. They put the blame on the staff for this situation. Quite frank...
Read more
Developing the right mind-set is critical for being successful as a business entrepreneur. One of the key mind-set issues for a successful business...
Read more
I have worked with a lot of installers of building technologies whether that is fire and security systems, automatic doors or audio visual systems....
Read more
Your client base is a huge asset in your business. Yet it is amazing how many companies focus on chasing new customers and do not pay enough attent...
Read more
Underperforming companies often need to urgently address their cost structure which is not aligned to the sales levels in the business. Expan...
Read more
There are 6 foundations of truly effective marketing. These underpin the success of your lead generation activities. Put them in place and you have...
Read more